Redesigning the look and feel of a company with interconnecting sub-brands can be tricky. Stakeholders can be protective over their piece of the pie and, many chefs can sometimes change the direction of a project. By focusing on the core brand and how the Clickon collective family would connect and look like helped to build trust and direction for their core website design.
Designing the website to show off the capabilities of both creativity and videography technology works hand-in-hand with simple motion and footage autoplays.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
Simplifying a juggernaut of a platform and maintaining a clean and friendly tone throughout.
This is a production workflow platform to rule them all. Every part of the user journey for video production is captured and made simple within this product - be it scheduling, asset management or project management, this does it all.
The task was to create a brand identity that encompasses this and to create a marketing website and platform that visualise it.
Branding
Website
Platform
UX/UI
The Clickon IQ brand needed to be friendlier than the parent brand.
Gradients and overlapping elements create depth.
A play on triangles was used for the majority of elements derived from the play button.
The website design needed to put the product front and centre. With so many facets to the product, I decided to take abstract components to simplify the visuals whilst retaining a clean and friendly tone.
The majority of imagery uses soft edges, floating amongst icons, buttons and tag components.
An extensive library of components was designed in Figma.
The IQ platform was a large scope project which tackled many project management, and production workflow problems within a single product, therefore multiple UX journeys and UI designs were created.
